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 The Lola Young Effect – How the Music Industry Systematically Exploits Artists
Russell February 14, 2026 Music

The Lola Young Effect – How the Music Industry Systematically Exploits Artists

You're a musician who just got discovered. Now you get to make a choice: which billionaire-funded conglomerate would you like to work for? Universal Music Group, Sony Music Entertainment or Warner Music Group?
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 Should Bands Have a Leader?
Russell February 12, 2026 Governance, Music

Should Bands Have a Leader?

One of the big decisions bands should make early on is who's the artistic visionary? Will everybody have an equal say or one will one person be the creative force driving the music?
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 Playing from the Heart vs. Playing from the Ego
Russell February 6, 2026 Music

Playing from the Heart vs. Playing from the Ego

Playing from the heart means playing what you want to hear because you want to hear it. Playing from the ego is playing so that you'll be perceived in a certain way.
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 What Leads to Magical Music Moments?
Russell February 4, 2026 Music

What Leads to Magical Music Moments?

You know, when the a band really locks in the whole room is locked in with them? Turns out it's a repeatable event, but 4 conditions have to be met.
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 Music in the Age of AI
Russell February 4, 2026 Music

Music in the Age of AI

Competing with AI on song quality or quantity is a fool's errand in the long term. In a world of AI, the human experience behind the music is where the value is.
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 Play What You Want to Hear (It’s not as hard as you think)
Russell February 3, 2026 Music

Play What You Want to Hear (It’s not as hard as you think)

You don't need to practice more. You need to play more. You don't need to get better at an instrument. You need to develop trust in your own ear so you know when you like something or not.
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 How Can A Local Band Become Professional?
Russell February 1, 2026 Music

How Can A Local Band Become Professional?

What's the difference between a local band and a professional band? And how can a local band become professional? The answer won't surprise you.
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 5 Questions To Ask Your Bandmates Before Your First Show
Russell January 20, 2026 Music

5 Questions To Ask Your Bandmates Before Your First Show

Before you play your first show, there are five important questions you should ask your bandmates.
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 Why Thinking and Doing Less Makes you a Better Musician
Russell November 7, 2025 Music

Why Thinking and Doing Less Makes you a Better Musician

Music is expression. Once you apply theory to it, you begin to abstract it. Thinking, setting expectations and even talking about music can get in the way of pure expression.
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 Incubator’s Competitive Advantages in the Music Industry
Russell November 3, 2025 Governance, Music

Incubator’s Competitive Advantages in the Music Industry

As a community entering the music industry, we have two advantages: 1) We actively share the story of how our music is created cooperatively and 2) Our touring model
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